SHOWREEL · LOOP 00:26 · NO SOUND
Hybrid digital media studio · Ontario, Canada

Films, ads & music videos with a musician's ear

CM Productions makes cinematic AI-driven video for brands, artists and makers. Every frame is directed, every cut is timed to music, and every soundtrack is shaped by someone who has been writing songs for 30 years.

Selected work · 2025–2026

The programme

Hover or scroll to preview. Every piece below was written, directed, edited and sound-designed in-studio.

Globs campaign: a mad scientist in his lab3-part campaign

Globs

Client Spec · snack brandRuntime 1:00 · 1:30 · 3:00Style 3D animation

A mad scientist's snack escapes the lab and takes over the planet, then the galaxy. Three ads that escalate, with recurring characters locked across every part.

Aether Audio: a girl in headphones above the cloudsProduct ad

Aether Audio

Client Spec · headphonesRuntime 1:10

A noisy school bus, one pair of noise-cancelling headphones, and a flight above the clouds.

Watch the full ad ↗
You Can't Catch Them All: a detective on a rainy noir streetFilm noir ad

You Can't Catch Them All

Client Spec · VRT EnergyRuntime 3:00

A black-and-white detective story where the only colour on screen is the energy drink.

Watch the full film ↗
Under My Bed: a monster at a bedroom doorShort film

Under My Bed

Genre Horror comedyRuntime 6:25

A little monster is terrified of the humans hiding under his bed.

Watch the film ↗
Human By Nature: a man walking through a protestMusic video

Human By Nature

Artist Faces of CydoniaRuntime 4:28

From the first fire to the future city: a rock anthem about what makes us human.

Watch the video ↗
Legendary Freshtness: a kraken rising from a stormy seaComedy ad

Legendary Freshtness

Client Spec · Fresht toothpasteRuntime 2:30

A pirate epic with a kraken, a shipwreck and a twist: it was a toothpaste ad all along.

Watch the full ad ↗
Made for the feed · 9:16

Scroll-stoppers

Vertical shorts built to be watched twice. Silly on purpose, and fast to make.

Whiskey Glass: Chris Murray with an acoustic guitarOriginal song

Whiskey Glass

Runtime 2:47Score 100% human
Premieres soon
An alien handcuffed at an interrogation tableTop performer

Leaked Alien Interrogation

Runtime 2:57Format Found footage
Watch ↗
Eye Candy: a makeover show host with his teamToxic Shorts

Eye Candy

Runtime 2:51Format Parody
Watch ↗
Overkill: a man sprays bug spray at a backyard barbecueToxic Shorts

Overkill

Runtime 2:08Format Fake ad
Watch ↗
Meet the studio · 2:25 with sound

One director. Thirty years of songs.

I'm Chris Murray. I started as a musician, wrote thousands of songs, and eventually started telling stories in pictures. CM Productions is where the two meet: I direct, edit and sound-design every piece myself, and the music always comes first.

AI is my camera and my demo band. My released music is human-made, and so is every creative decision.

~100Productions
in the past year
30Years writing
and playing music
For artists & makers

Bring the craft show online

You make the work. We show it off beautifully and send people to your next show. Simple packages, plain prices, no tech headaches.

Every package

Motion Collage

Short motion pieces built from the photos you send: layered collages, detail reveals, themed scenes and titles. Fast, consistent and affordable.

Quoted per project

Cinematic AI

Anything generated from scratch, like your creatures coming to life or new scenes in HD or 4K. It takes hours of work plus generation costs, so we quote it separately.

Websites

One-time build + optional care
Entry level · one-time

Starter Site

$300 ≈ US$215
  • One page, up to 12 pieces of your work
  • Upcoming shows list and contact link
  • Hosting set up for you
  • Domain name paid by you (about $20 a year)
  • No updates included. Single updates are $100 (≈ US$70); bigger changes are quoted.
Monthly

Care Basic

$50 / month ≈ US$35
  • Up to 2 small updates a month
  • Next-show banner and dates
  • Swap up to 3 photos, edit text
  • Unused updates don't roll over
Monthly

Care Plus

$100 / month ≈ US$70
  • Up to 4 updates a month
  • Includes one full gallery refresh (up to 12 new pieces)
  • New pages, redesigns and rebuilds are quoted separately
Website package terms
  • Starter Site: one page with up to 12 pieces of your work, built from the photos and text you supply. Includes one round of changes before launch.
  • No updates after launch are included with the Starter Site. Single updates are $100 each; larger changes are quoted first.
  • Your domain name is registered in your name and paid by you. Hosting is set up on a free plan; if your site ever needs paid hosting, we'll tell you before anything is charged.
  • Care plans are billed monthly in advance and can be cancelled with 30 days' notice.
  • Care Basic covers up to 2 small updates a month: the next-show banner and dates, swapping up to 3 photos, and text edits. Care Plus covers up to 4 updates, including one full gallery refresh of up to 12 pieces.
  • Updates don't roll over to the next month. New pages, redesigns and rebuilds are quoted separately.
  • All work follows our Terms of Service.

Social content

Motion Collage, made from your photos
Monthly

Social Starter

$150 / month ≈ US$105
  • 4 videos a month, one a week
  • Up to 15 seconds each
  • Curated Soundtrack on every video
Monthly

Social Plus

$300 / month ≈ US$215
  • 4 videos a month, up to 30 seconds
  • 4 photo or carousel posts
  • Announcements for your upcoming shows
Per show

Show-Season Bundle

$175 ≈ US$125 · $125 (≈ US$90) on a monthly plan
  • 3 countdown posts before the show
  • 1 hero video (20–30 sec) of your best pieces
  • QR booth card to your site or Instagram
  • A thank-you post after the show
  • Show added to your site if you have one of ours
Social package terms
  • All social packages use Motion Collage, made from the photos you supply. Cinematic AI (generated scenes, characters or footage) is quoted separately.
  • Monthly plans are billed in advance and can be cancelled with 30 days' notice. Unused videos and posts don't roll over.
  • Each video includes one round of changes, requested within 5 business days of delivery.
  • Videos are delivered as files, ready for you to post.
  • Curated Soundtrack is included. Arranged Score and Original Score are available as upgrades.
  • Show-Season Bundle: book at least 3 weeks before the show so the countdown can run. The $125 price applies while you're on an active monthly plan.
  • All work follows our Terms of Service.

Prices are in Canadian dollars. US amounts are approximate; invoices are billed in CAD and the final US cost follows the exchange rate on the day you pay. Packages are entry-level pricing for independent artists and makers.

Examples

Real client examples are on the way. Our first artist showcase launches soon.

You photograph your work with our one-page phone guide.
We cut out, clean up and build the motion pieces.
You approve everything before it goes live.
We post, update your shows and keep it fresh.
Music on every project

Three levels of soundtrack

Every video is cut to music by a working songwriter. Pick the level that fits the budget.

Included

Curated Soundtrack

AI-assisted music, hand-picked, edited to the cut and mixed so it sits right under your video.

Upgrade

Arranged Score

Your soundtrack built like a session. Source material is cut, re-arranged and knit together with live-played instrument parts, then mixed in-studio.

Premium

Original Score

Written, performed, mixed and mastered from scratch. One of a kind, and yours.

For brands

What we make

Brand & spec ads

Cinematic spots and multi-part campaigns with consistent characters.

Product launches

Hero films that make one product the star.

UGC-style video

Natural, social-native spots for paid and organic.

Explainers

Clear, short videos that show how something works.

Training video

Internal videos people actually finish watching.

Music videos

Story-driven videos for artists and labels.

Free for creators

Resources

The guides and cheat sheets I use myself, written up for anyone learning AI video and sound. Enter your email once to unlock all six.

PDF guide · 26 pages

The AI Tool Bible

My tested picks for which image and video AI tools to use for which job, from close to 100 productions.

Download free
PDF guide · 20 pages

Character Starter Pack

How we built the Eye Candy cast, from hero shot to final frame, with templates you can reuse.

Download free
Cheat sheet · 6 pages

Cinematography 1: Cameras & Lenses

Focal lengths, sensors and depth of field, and what each choice makes the audience feel.

Download free
Cheat sheet · 7 pages

Cinematography 2: Framing & Movement

Shot sizes, angles, composition and camera moves, with when to use each one.

Download free
Cheat sheet · 4 pages

Audio: Room Tones & Ambience

How to build believable room tone and ambience beds under dialogue.

Download free
Cheat sheet · 1 page

EQ Cheat Sheet

Where to fix muddy, boomy, harsh or dull mixes, on one page.

Download free
Start a project

Tell me what you're making

Fill in the brief and I'll come back with ideas and a quote. Please allow up to 48 hours; most people hear back the same day. Packages and quotes follow our Terms of Service.

Instagram @cm_promusic
TikTok @cmpromusic.ca
Web cm-promusic.ca

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